This course is designed for professionals who need a clear, end-to-end understanding of how modern broadcast and media systems actually work—without getting lost in specialist silos. It is ideal for engineers and technologists moving into broadcast or streaming, product managers and solution architects supporting media platforms, and technical sales or commercial teams who must engage credibly with customers. It also suits operations, project, and delivery managers responsible for media, broadcast, or streaming environments, as well as post-production and playout staff seeking broader systems-level context. By the end of the course , participants share a common vocabulary and understanding of video, audio, compression, file formats, broadcast standards, and streaming workflows—enabling better decision-making, clearer communication, and more effective collaboration across technical and commercial teams.
Prerequisite The course assumes no deep broadcast background but is technically grounded and practical throughout.
